Dear IAB Community,
Our latest nickable slide deck on the consumption of sports content is now available for download, with a collection of charts and insights from Ipsos iris that are ready to drop straight into presentations and team discussions. It explores how 13.5 million Australians aged 14+ engage monthly with online sports from seasonal spikes to platform preferences.
ICYMI, the Data & Privacy 101 session led by IAB Australia's Sarah Kruger is now available for catch up viewing. The session looks at legal requirements and translating this into business practices.
Our Video Advertising State of the Nation Survey will be closing soon – open to agencies and marketers to input into the future developments of the local ad market as well as having the chance to win some spare change. Results will be revealed at the Video Summit in May.
Now live on the IAB Australia AI Hub is a practical AI impact assessment guide for media agency roles, kindly contributed by AI Working Group co-chair Kellyn Coetzee. It steps through how AI is starting to reshape workflows, roles and risks across agencies, offering a clear way to approach adoption and governance as it becomes part of day-to-day work.
About three quarters of the tickets for the Affiliate and Partnership Marketing Summit have been snapped up – so register quickly if you would like to attend. As always, this event has an interesting mix of marketers who are responsible for performance, ecommerce and more.
More resources and industry job opportunities below.
Enjoy the long weekend,
Gai
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