Dear IAB Community,
This week saw important privacy updates, with the OAIC releasing its regulatory priorities and the Attorney-General reaffirming support for the next tranche of reforms. With data governance, AI, and consumer protection in focus, it's essential for our industry to stay across these developments. Join us next week at the IAB Australia Data and Privacy Summit to hear from policy leaders, legal experts, and industry practitioners on what these changes mean for digital advertising.
Shoppers are increasingly drawn to loyalty and cashback programs that deliver real value but they're also demanding greater transparency around data use. As cost-of-living pressures continue, brands that balance rewards with respect for privacy are best placed to build trust. Discover how expectations are shifting in the full Commerce Report 2025.
Retail media is maturing fast, and agency involvement is evolving with it. The first release in the IAB Australia Retail Media Knowledge Series explores how agencies enhance planning, connect internal teams, and improve measurement. It also shares practical recommendations for more effective brand–retailer collaboration.
We've welcomed over 700 industry colleagues to our events over the past fortnight—check out the photo galleries from the Commerce and Retail Media Summit (Sydney and Melbourne) and Ad Tech & Ops.
More resources and job openings below.
'Til next week.
Gai
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