IAB MeasureUp Conference: Early Bird Tickets On Sale Now
Book Early and Save
Early Bird Tickets On Sale Now
The IAB is hosting an unprecedented gathering of experts in measurement and marketing effectiveness, from Australia and overseas, to shed light and provide perspective on this crucial topic.
MeasureUp will split the day into two streams: Measurement Science and Marketing Outcomes. The day will include meaningful keynotes, talks and panels to help us shape measurement application for the next 12 months.
You will finish the day with real insight and practical advice that will help you get more from your digital and media investments.
We're excited to be bringing together the smartest brains in measurement, here's a little sneak peak of what to expect.
Stuart Tucker
General Manager | Brand, Sponsorship & Marketing Services Commonwealth Bank
Stuart will share insights on how Commonwealth Bank understands brand impact and performance at all stages of the conversion funnel.
Megan Clarken
Global President, Product Leadership Nielsen
Megan will discuss innovation for digital text, video & audio measurement, what this means for total audience measurement and how this is changing how media is bought and sold.
Early bird tickets are on sale now for IAB Members and Non-Members.
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